The risks and rewards behind Toronto’s Fun Guy execution
Capitalizing on the momentum of a brand partnership Suddenly as a marketer, the stars align, the…
A discussion on transparency and reputation management
Why brand building and brand reputation management must go hand-in-hand Many believe that public…
A new era of influence
How brands and agencies can better choose the right influencer and work with them more effectively…
Don’t dictate data and insights
Making informed decisions With the increasing access to data, it’s no wonder insights have become…
Finding the right tone and personality for your brand
How can a brand’s personality drive business results? For many brands, selling a product or service…
Understanding AI in communications
How can communicators better understand the impact of AI? In the world of communications and…
Ruckus Makers 9: Comedy and Community Management
How are brands using comedy in their content? In this special edition episode of The Pivot recorded…
Take a risk already
Ola and Mathieu discuss authenticity and the power of attaching your brand to a culturally relevant…
New face of change management
Rubina Shaikh discusses counselling brands come to an honest and effective re-discovery of their…
The balance between art and science
Duri Alajrami, head of marketing, communications and digital at Moneris, discusses the art and…